Less Partying, More Loving In Top 10 Hits: Q1-2012 Pop Trends

The first quarter of 2012 yielded some key shifts in hit songwriting Trends that went into shaping the 21 top ten songs landing on the Billboard Pop Songs Chart during the quarter.
Amongst the categories most affected were primary instrumentation (the lone synth isn’t as popular as it once was,) lead vocal gender (men – you have some company,) lyrical themes (a lot less partying and a lot more loving going on,) and most of all, primary sub-genre influences (“fusion” is now the name of the game more than ever – sorry, “straight-up dance!”)

Read this report to see what’s in, what’s out and where things are going in regard to how today’s hit songwriters are crafting today’s top charting songs!

  • May 1, 2012
  • By David Penn
  • Posted in: Bonus
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We Are Young Deconstructed

Artist: fun. featuring Janelle Monae
Song: We Are Young
Album: Some Nights
Genre: Rock

Intimate/Grandiose, Retro/Modern, Artsy/Mainstream, Pop/Rock – these are just some of the diverse terms that describe fun.’s mega cross-over hit – We Are Young.

Written by Antonoff, Dost, Means and Ruess, it was the first single released from their Some Nights album, and to-date has hit #1 on eight charts in five countries throughout the world, including the Billboard Hot 100, Pop Songs, Rock Songs, and Alternative Songs charts in the U.S.

So – just what made a song filled with so much diversity so effective and popular? A few of the many reasons explored in depth within the report include:

We Are Young comes across as unique & original in relation to songs topping TODAY’S charts, while also possessing a “familiar” sound that provides the listener with a “comfort level” that quickly hooks them in on a deeper level within the song (think Elton John, Queen, Ben Folds 5 influences.)

Effective licensing (Glee, Chevrolet Super Bowl Ad) that led to widespread visibility taking the song (and the band) to a level that would have been difficult, if not impossible to achieve in such a quick time frame in today’s music industry.

Strong production and engineering values that fuse intimate/grandiose, retro/modern and Pop/Rock seamlessly under one roof.

• The listener is provided with TWO strong payoffs within the song – one in the chorus and one in the bridge. (THREE if you include the breakdown chorus that occurs after the bridge. It lends itself to an “audience participation sing-along” in a live setting.)

Check out the full report to see how all of the elements came together in propelling We Are Young to the top of the charts!

  • April 19, 2012
  • By David Penn
  • Posted in: Pop
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SUB-GENRE MASHUP: Hit Pop Songwriting In Q1-2012

This report provides you with an in-depth look at the most dominant sub-genre influences that shaped the sound of the 21 Top 10 Hit Pop Songs during Q1-2012.
As you would expect, straight-up Dance/Club influenced songs continued to dominate (though down slightly from the previous quarter,) while straight-up Rock & Hip-Hop/Rap influenced songs were nowhere to be found.

However, what you wouldn’t necessarily expect is the significant increase in the number of songs that possess a mix of dominant sub-genre influences in their framework. For example, Hip Hop/Rap verses fusing with Pop/Rock choruses in Gym Class Heroes’ Ass Back Home, and Pop/Rock verses fusing with Dance/Club choruses in Kelly Clarkson’s Stronger.

This report includes a new section focusing on these “mixed influence” songs, showing you where each specific sub-genre influence occurs and how it shapes the overall sound of the song.

Regardless of which sub-genre category you’re looking at, there were certain compositional commonalities that all 21 Top 10 Hits share, including intro lengths, first chorus occurrences, lyrical themes and more. Read this report to find out what they are!

To get a full understanding of how independent sub-genres including Dance/Club, Hip Hop/Rap, R&B/Soul and Rock are shaping today’s top charting Pop hits, please log in.

  • April 9, 2012
  • By David Penn
  • Posted in: Bonus
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Reality Deconstructed

Artist: Kenny Chesney
Song: Reality
Album: Hemingway’s Whiskey
Genre: Country

Written by Kenny Chesney and Brett James, Reality was the 5th single released from Chesney’s Hemingway’s Whiskey album, hitting #1 on the Billboard Country Songs Chart during the week of March 17, 2012.

As you’ll see throughout Reality’s Deconstruction, the song contains core attributes such as a strong, engaging intro and memorable chorus that aided in its rise to #1, but also possesses key flaws such as a lackluster vocal performance from Chesney that no doubt accelerated its quick fall from the top. Two weeks after hitting #1, Reality didn’t even crack the Country Songs top 40.

Star power can get you there, but the song itself will determine for how long!

Check out the full report to see what worked, what didn’t, and what can be learned from Kenny Chesney’s Reality.

  • March 22, 2012
  • By David Penn
  • Posted in: Pop
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The “Model” Hit Pop Song & Q4 In Review

This report provides you with a concise review of the characteristics and attributes that drove the twenty one top 10 songs that landed on the Billboard Pop Songs Chart during Q4-2011.

The “Model” Hit Pop Song: See what the “model” hit Pop song looked like based on the top attributes of all 21 top 10 hit Pop songs during the quarter.

Song Structure: A detailed look at key components that shaped all 21 top 10 hit Pop songs including intros, outros, choruses, bridges, pre-choruses, form and more.

Song Attributes: See how key attributes shaped the top hits of the quarter including sub-genre influences, lyrical themes, lead vocal gender, primary instrumentation and more.

Trend Watch: Key trends that affect today’s hit Pop songs including Sub-Genres, Lyrical Themes, Lead Vocal Gender and Instrumentation.

New Arrivals Vs. De-Charted Hits: See what’s in and what’s out based on the elements and attributes of the songs that entered the top 10 for the first time during Q4-2011 and the songs that were in the top 10 in Q3 but didn’t make it into Q4.

The Hit Makers: See who the top songwriters were and the hits they were involved in crafting.

The #1 Hit Club: All of the songs that hit #1 on the Billboard Pop Songs Chart during the quarter.

  • March 5, 2012
  • By David Penn
  • Posted in: Bonus
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Stronger (What Doesn’t Kill You) Deconstructed

Artist: Kelly Clarkson
Song: Stronger (What Doesn’t Kill You)
Album: Stronger
Genre: Pop

Written by Elofsson, Tamposi, Gamson, and Kurstin and produced by Greg Kurstin, Stronger (What Doesn’t Kill You) was the second single released from Kelly Clarkson’s fifth album, Stronger, and to date has landed in the top 10 in eight countries throughout the world and hit #1 on the Billboard Hot 100 and Hot Dance Club Songs charts.

So, what made Stronger such an effective song causing it to rise to the top of the charts? Just a few of the many factors contained within the report include:

• An outstanding, engaging vocal performance from Clarkson that exemplifies raw human emotion.

• Superior crafting that engages the listener from the get-go and culminates with an exceptionally strong payoff in the chorus.

• A combination of Love/Relationship and Inspirational/Empowerment themed lyrics conveyed in a simplistic yet emotionally charged manner making it easy for the listener to connect.

First Look:
Here’s a first look at Kelly Clarkson’s vocal melody in Stronger. As you can see, her register reflects the emotional intensity present in each section of the song, peaking in the chorus and bridge.

You can find a full breakdown for each section of the song within the full report.

  • February 24, 2012
  • By David Penn
  • Posted in: Pop
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Hit Songwriting Trends In Pop: Q4-2011

The 4th quarter of 2011 saw 21 songs land in the top 10 on the Billboard Pop Songs chart, led by #1 hits including We Found Love, Moves Like Jagger, Party Rock Anthem and Last Friday Night (T.G.I.F.) to name just a few.
The attributes of those 21 songs defined the hit Pop songwriting trends of the quarter. Some of the findings are what you would expect, including A-B-A-B-C-B remaining the dominant form, short intro lengths, few solos and electric based instrumentation (as opposed to acoustic).

But there were a few findings that were a complete break from recent trends.
Read on to find out what they were!

NEW FEATURE! The report now includes a quick “at-a-glance” section detailing the trend shifts that occurred during the quarter – showing you what’s on the rise, what’s in decline and what’s remaining stable.

  • February 13, 2012
  • By David Penn
  • Posted in: Bonus
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