Less Partying, More Loving In Top 10 Hits: Q1-2012 Pop Trends

Read this report to see what’s in, what’s out and where things are going in regard to how today’s hit songwriters are crafting today’s top charting songs!
We Are Young Deconstructed

Artist: fun. featuring Janelle Monae
Song: We Are Young
Album: Some Nights
Genre: Rock
Written by Antonoff, Dost, Means and Ruess, it was the first single released from their Some Nights album, and to-date has hit #1 on eight charts in five countries throughout the world, including the Billboard Hot 100, Pop Songs, Rock Songs, and Alternative Songs charts in the U.S.
So – just what made a song filled with so much diversity so effective and popular? A few of the many reasons explored in depth within the report include:
• We Are Young comes across as unique & original in relation to songs topping TODAY’S charts, while also possessing a “familiar” sound that provides the listener with a “comfort level” that quickly hooks them in on a deeper level within the song (think Elton John, Queen, Ben Folds 5 influences.)
• Effective licensing (Glee, Chevrolet Super Bowl Ad) that led to widespread visibility taking the song (and the band) to a level that would have been difficult, if not impossible to achieve in such a quick time frame in today’s music industry.
• Strong production and engineering values that fuse intimate/grandiose, retro/modern and Pop/Rock seamlessly under one roof.
• The listener is provided with TWO strong payoffs within the song – one in the chorus and one in the bridge. (THREE if you include the breakdown chorus that occurs after the bridge. It lends itself to an “audience participation sing-along” in a live setting.)
Check out the full report to see how all of the elements came together in propelling We Are Young to the top of the charts!
SUB-GENRE MASHUP: Hit Pop Songwriting In Q1-2012

However, what you wouldn’t necessarily expect is the significant increase in the number of songs that possess a mix of dominant sub-genre influences in their framework. For example, Hip Hop/Rap verses fusing with Pop/Rock choruses in Gym Class Heroes’ Ass Back Home, and Pop/Rock verses fusing with Dance/Club choruses in Kelly Clarkson’s Stronger.
This report includes a new section focusing on these “mixed influence” songs, showing you where each specific sub-genre influence occurs and how it shapes the overall sound of the song.
Regardless of which sub-genre category you’re looking at, there were certain compositional commonalities that all 21 Top 10 Hits share, including intro lengths, first chorus occurrences, lyrical themes and more. Read this report to find out what they are!
To get a full understanding of how independent sub-genres including Dance/Club, Hip Hop/Rap, R&B/Soul and Rock are shaping today’s top charting Pop hits, please log in.
Reality Deconstructed

Artist: Kenny Chesney
Song: Reality
Album: Hemingway’s Whiskey
Genre: Country
As you’ll see throughout Reality’s Deconstruction, the song contains core attributes such as a strong, engaging intro and memorable chorus that aided in its rise to #1, but also possesses key flaws such as a lackluster vocal performance from Chesney that no doubt accelerated its quick fall from the top. Two weeks after hitting #1, Reality didn’t even crack the Country Songs top 40.
Star power can get you there, but the song itself will determine for how long!
Check out the full report to see what worked, what didn’t, and what can be learned from Kenny Chesney’s Reality.
The “Model” Hit Pop Song & Q4 In Review

• The “Model” Hit Pop Song: See what the “model” hit Pop song looked like based on the top attributes of all 21 top 10 hit Pop songs during the quarter.
• Song Structure: A detailed look at key components that shaped all 21 top 10 hit Pop songs including intros, outros, choruses, bridges, pre-choruses, form and more.
• Song Attributes: See how key attributes shaped the top hits of the quarter including sub-genre influences, lyrical themes, lead vocal gender, primary instrumentation and more.
• Trend Watch: Key trends that affect today’s hit Pop songs including Sub-Genres, Lyrical Themes, Lead Vocal Gender and Instrumentation.
• New Arrivals Vs. De-Charted Hits: See what’s in and what’s out based on the elements and attributes of the songs that entered the top 10 for the first time during Q4-2011 and the songs that were in the top 10 in Q3 but didn’t make it into Q4.
• The Hit Makers: See who the top songwriters were and the hits they were involved in crafting.
• The #1 Hit Club: All of the songs that hit #1 on the Billboard Pop Songs Chart during the quarter.
Stronger (What Doesn’t Kill You) Deconstructed

Artist: Kelly Clarkson
Song: Stronger (What Doesn’t Kill You)
Album: Stronger
Genre: Pop
So, what made Stronger such an effective song causing it to rise to the top of the charts? Just a few of the many factors contained within the report include:
• An outstanding, engaging vocal performance from Clarkson that exemplifies raw human emotion.
• Superior crafting that engages the listener from the get-go and culminates with an exceptionally strong payoff in the chorus.
• A combination of Love/Relationship and Inspirational/Empowerment themed lyrics conveyed in a simplistic yet emotionally charged manner making it easy for the listener to connect.
First Look:
Here’s a first look at Kelly Clarkson’s vocal melody in Stronger. As you can see, her register reflects the emotional intensity present in each section of the song, peaking in the chorus and bridge.
You can find a full breakdown for each section of the song within the full report.

Hit Songwriting Trends In Pop: Q4-2011

But there were a few findings that were a complete break from recent trends.
Read on to find out what they were!
NEW FEATURE! The report now includes a quick “at-a-glance” section detailing the trend shifts that occurred during the quarter – showing you what’s on the rise, what’s in decline and what’s remaining stable.


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